softies – Brand Strategy. Steve Poppe, Founder.

Brand Strategy. Steve Poppe, Founder. Campaigns come and go, a powerful brand idea is indelible.

Market Share Junkies

Marketing

Market Share Junkies

Steve Poppe- September 3, 2013

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Software Hard. Hardware Soft. Microsoft.

Marketing

Software Hard. Hardware Soft. Microsoft.

Steve Poppe- June 25, 2012

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Bing’s Decision Engine. Part 2.

Advertising

Bing’s Decision Engine. Part 2.

Steve Poppe- June 9, 2011

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