Last week I vented again about Dell’s fall from grace, saying it should spend more money in R&D and reinventing the PC, rather than focus on supply chain management. Well, the rumor mill suggests Dell may have been doing just that, creating a form for a new PC that may be slimmer than the MacBook Air. It’s code-named Adamo (silly name, sorry Frank). If Dell can re-capture the mantle of price-leader, this new product should be a real winner for them. Too bad it’s not in time for the holiday season.
This rumor has be true. Dell can’t have slept through this market with its sole innovation the last 3 years being the red laptop with burnished corners. The slim, sleek Adamo should be here soon…and it will be a difference-maker. Take that HP!