Here’s an idea for McDonald’s as it sets its plans for China. Loose the stores and build just drive-thrus.
China is the world’s fastest growing major auto market. In many locations, I’ll bet over 80% of the customers arrive to McDonald’s — so why not rid the locations of the big walk-in real estate and simply build 30-40 drive up windows fed by a production facility built underground. The goal would be to get people served in under a minute, including drive-up.