I came across a great 2010 predictions article this morning, though I had to find it by reading John Durham’s wall on Facebook (John is a principle of Catalyst:SF a haps dig. co.), which pointed me to a IAB SmarBriefs piece, that directed me to, of all places, Adweek. Can you say circuitous? Here’s the piece.
Anyway, it made me think about doing a couple of predictions of my own. (RIP William Safire…I loved your yearly predictions with the multiple choice answers.)
Here are my predicktions:
- The Dachis Group will be purchased by a big consulting company. Capgemini perhaps.
- Razorfish will snap out of its post-Microsoft “Where are my stock options?” malaise and see mad growth fueled by traditional brand business.
- Iran will continue to revolt and the Iranian gov’t will buy Twitter.
- Pete Doherty will clean up, become a father and get hit by a bus of tourists.
- Gareth Kay’s name will make it to Goodby’s stationery.
- BBH will lose the Cadillac pitch because of a dream someone at GM had.
- The economy will show signs of real life by the time the leaves pop.
- Brand strategy will make a comeback following tactics-palooza.
- A teenage with a vowel in her name will emerge as the next Mark Zuckerberg.
Peace it up!
